March 7, 2016
“Networking” is defined as “the exchange of information or services among individuals, groups or institutions.” These days, the first thing we think of is social networking, “the use of websites and applications to interact with other users.” Actual networking is rare; however, people do business with people they know and trust.
Yes, Social Networking and an online presence drive much of business these days. From Facebook to Twitter, Instagram and more, people follow the buying trends of their friends and family, or those found to have similar interests through online networks. Consumers read reviews, comments and interaction, and whether you are online or not, most often customers will still discuss and mention the good or bad feedback online.
Many businesses claim, “I don’t have time;” however, with content management sites like Hootsuite, even small business owners can schedule their own posts for weeks or months, whenever they have time. Thanks to algorithms, yes, it is important to post regularly, to be seen more frequently by your “followers,” and it is also important to respond timely to customer questions, accolades or complaints.
Many times, people will google a business, and if that business isn’t search engine optimized with a presence online, consumers will doubt they exist.
Though social media is important, it is also important to build a strong network of connections, person to person, face to face. These connections will connect you with new customers, build partnerships and open new doors of opportunity. Chambers are member driven. We’re here as your “Voice of Business” and your connection to movers and shakers in and around Calhoun County. We’re also a great resource of information and never hesitate to help you with introductions into our vast network of businesses, individuals and industries.
Networking and working a room can be intimidating and challenging, but that’s one reason we have a staff, board and ambassadors ready to help you create connections to last a lifetime. Not only can these members serve as greeters, but they can also become mentors, ensuring you get the most from each event.
Too often, as Thomas Edison said, “”Opportunity is missed by most people because it is dressed in overalls and looks like work.” Don’t miss these opportunities to engage in the community and grow your business!
Wednesday, March 9,
Lunch with TED (Lunch and Leads)
Calhoun County Chamber of Commerce
1330 Quintard Avenue, Anniston
Call 256-237-3536 to RSVP.
Lunch will be $10.
Tuesday, March 15,
Business After Hours
Sponsored by: The Museum League, Anniston Museum Endowment Corporation, the Berman Foundation, Josephine Ayers, & Alabama Power
at the Museum Complex, 800 Museum Drive, Anniston